About

iGames, Inc is an event management and marketing services company that specializes in video game entertainment. Our mission is to promote the growth of interactive entertainment by bringing together gamers, game publishers and other companies involved in computer, console or mobile gaming in order to enhance the gaming experience and turn it into a social occasion – a social phenomenon.

Since 1996, iGames has been working with leading game publishers, hardware vendors, consumer goods companies and online media outlets to engage millions of gamers. In 14 years iGames has supported the creation and growth of thousands of LAN centers, a distinctive type of venue for social gaming activities targeting the evasive 14-35 year olds. Uniquely positioned to help gamers and video game industry professionals converge around a common passion, iGames connects millions of gamers to live and online gaming competitions around the globe.

Whether you are an entrepreneur/small business owner, an agency or a brand manager looking to make a difference in this fiercely competitive industry, we're here to help.

Promotional Marketing

Our wide network of LAN centers allows us to reach a broad gamer base not only online, but also on-site where it matters: where gamers play games, use technology and hang out with their friends. We can help you build and execute simple or more complex promotional campaigns to put your product or marketing literature in front of the right eyes, in the right place, at the right time. From signage to postcards, from coupons to direct mailing and email blasts, we can do it all. Campaigns can be customized based on your objectives and budget. Whatever your needs, our turn-key solutions will put your mind at ease while tracking toward your goals.

LAN Center Events

As the only organization with a membership network of hundreds of LAN centers in North America, Europe and Oceania, we are THE LAN center-based event organizer in the Western World. In 14 years we've organized thousands of LAN center-based events from game launch activities to LAN parties, local tournaments to international competitions, product demos, contests and festivals. If you want to run an event to reach youth in their peer groups, turn to us. Whether you want to run a local event or a national campaign, we'll help you select the best venues in the right areas to maximize your results.

Retail Events

Retail events can be great crowd gatherers, especially when capitalizing on existing foot traffic and driving incremental traffic through a unique and engaging offering. We offer in-store interactive consumer promotions including product trial through consumer activities, product launches, seminars, contests & sweepstakes, PR events and celebrity appearances. We can also offer all of the above services through custom retail touring events. If you need an engagement and animation team to run special retail activities, you can turn to us with confidence. Check our Work section for more details.

Tradeshow Engagement Activities

What we do at LAN centers and at retail venues, we amplify at trade and consumer shows. Let iGames design and implement custom activities within your booth space that put you on attendees' must see checklist and then give them exactly the experience you want them to have when they arrive!

Online Events

With the development of PC and console technologies, fast Internet connections and multiplayer features in games, online gaming activities have grown at an exponential rate that is intensified by the proliferation of mobile and social gaming platforms. iGames has been running online gaming events for many years. Beyond tournaments and other types of online competitions, we also run social events in MMO games akin to the events that we organize at retail venues.

Contests

Sweepstakes, creative contests, experiential contests, skill-based contests, you name it. We take great pleasure in designing contests that fit our clients' specific needs of the moment, and even greater pride in executing those flawlessly. Our reward is not only in the number of entrants and our client's satisfaction, but also in harnessing the creative juices and enthusiasm of your consumers. And now with the power of social networks, contests allow even deeper brand connection and consumer reach.

Online Community Development

Our iGames community of LAN centers and gamers has grown organically from one of our most valued tools: our forums (essentially the ancestor of social media networks). Offering a dedicated platform where people can share questions and opinions, and also communicate on games and gaming events in their neighborhood has proven immensely valuable to them and to us. Then, we started developing tools to make it easier for our community to create and communicate gaming events, organize teams, registrations, etc., all social activities that helped us further develop and strengthen our community. Now we also build online communities for clients who want to incorporate gaming activities into their consumer marketing strategy. With deep industry knowledge, some great proprietary tools and a lot of elbow grease, we have the knowhow to build a community around your product or brand.

iGames Live Service ~ NEW!

LAN centers and clients will soon be able to use new iGames tools to create activities which, based on specific criteria, will be automatically disseminated to a variety of locations including iGamesLive.com, iGames' Facebook page, gamers' Facebook pages, game publishers' and other clients' Facebook pages, and publishers' and other clients' websites. This will help communicate all sorts of events to gamers and allow game publishers, LAN centers, tech and consumer goods companies to post and measure their events' popularity automatically. Nothing to build, nothing to maintain. Let the social networks do their magic… with a little help from us.

Strategy Consulting

15+ years of experience working closely with game developers, game publishers, LAN centers, technology and consumer goods companies have given us quite a vast array of expertise that goes beyond the events sphere. Over the years we've provided strategic consulting in game-related technology development, marketing, branding and international expansion to a number of entrepreneurs, small business owners, event planners, foreign investors, and more.